Will you be spending the month of January wondering if there might have been something more that you could have done to raise more money in those last crucial months of 2016?
Do you have a plan in place to meet your year-end fundraising goals?
Just think: your organization could be raising nearly 70% of your donations during the last six weeks of the year. And a full third (33%) of the donations made in December occur on the 31st of the month!
If your plan for year-end is to send out one letter to your donor database and cross your fingers, you’re leaving money on the table! Supercharge Your Year-End Fundraising | Basics & More™ will work with where you are now to ensure that you’re supercharging your fundraising in those critical last six weeks of the year.
Supercharge Your Year-End Fundraising | Basics & More™ will give your organization a plan for:
- incorporating every member of your team into your year-end fundraising planning
- maximizing your direct mail campaign
- supercharging your online fundraising campaign
- tying up those loose ends — and incorporating Giving Tuesday
Loaded with bonuses, including a Giving Tuesday examples booklet filled with #givingtuesday email appeals, recorded webinars and podcasts (and a few surprises or two), Supercharge Your Year-End Fundraising | Basics & More™ will give your entire team ways to participate and ramp up your year-end fundraising exponentially.
I guarantee it!
“Based on the excellent advice presented in your Monthly Giving course, we’ve increased our monthly donors by 242% in just 7 months! We’re excited to keep building on this success in the coming school year.”
Rachel N. Rodriguez, MPA, MSW
Development Director, Mountain Mahogany Community School
Dr. Janet Buchanan, CFRE
Vice President, Philanthropy
Carroll Lutheran Village
Here’s the schedule for Supercharge Your Year-End Fundraising | Basics & More:
October 10, Week One: Prepare for the best
- The perfect plan: How to define your year-end goals
- What can you use…and what can you lose?
- The secret weapon of storytelling: crafting yours
- Worksheet: Where you’ve been and where you need to go
October 17, Week Two: Time to get moving
- Panning for gold: are you wasting money by sending your direct mail appeal to the wrong people?
- Help your board and volunteers help you
- Planning donor visits and calls: what you absolutely must include
- Week Two Bonus Guide: How to Write Great Direct Mail Appeal Letters that
- Raise More Money (Podcast by Joe Garecht)
October 24, Week Three: Taking it multichannel (written guide)
- Developing your year end email series: what really works
- Setting yourself apart from all the other emails in the inbox
- How to tweak your website and landing page to boost results
Major Donor Year End Fundraising (written guide)
- Creating Unique Appeals, Making Calls, Doing Meetings, and Targeting Your High End Donors at Year End
- Bonus: “Fundraising with Email – a Step-by-Step guide to getting more from your email communications” (Pre-Recorded / Not Live)
October 31, Week Four: Integrating social media…and followup, followup, followup!
- Don’t stop now: What you must know about integrating social media
- Rinse and repeat: Fun ways to bring board members, staff and volunteers into the year-end process
- Bonus: Creating Your Email Campaigns: Guide and Worksheet templates
- Bonus Guide: How to Write Great E-Mail Fundraising Appeal Letters (Podcast by Joe Garecht)
- Week 4 Wrap Up Webinar (Pre-Recorded / Not Live) – Your Step-by-Step Plan for December: How to Take Advantage of the Year End Fundraising Season to
- Raise More Money for Your Non-Profit (Webinar by Joe Garecht)
- Bonus: “Using Facebook to Boost year-end giving” (Pre-Recorded / Not Live)
“I intend to implement the three stories every board member should be able to tell from your video interviewing Christopher himself on Storytelling for Board Members (from your e-course Nonprofit Storytelling – which my marketing director and I went through together, discussing what we want to share and implement with board and staff. I highly recommend it!).”
Ruth Jones, Director of Fund Development, Presbyterian Manor
“I had great success with the last course I took with you. My first EOY appeal campaign (sent mid December, a 4 page letter and lots of ‘yous’:) came in 38% higher than the previous year so far! And envelopes are still coming in. Very exciting.”
Margo Reveil, Cook Inletkeeper
“If you are struggling with creative ways to connect with your donors, then Pamela Grow’s newsletter course is just what you need.
I took this course last year and was able to immediately put some of the ideas and suggestions I learned from her class to work. Donor-focused newsletters can bring in a lot of funds for your nonprofit if done right. Take this course and start off on the right foot. Otherwise, you’re leaving money on the table.”
Michelle Sanders Brinson
Nashville Rescue Mission
Mandy Fischer, Development Manager, Intervale Center
Registration is just $77, but for a limited time, this course is available at the early-bird registration rate of just $57!
Registration for Supercharge Your Year-End Fundraising | Basics & More
- all guides
- recorded webinars
- private Facebook group
- access to personal email
- available for up to 8 team members
Your emails are a blessing. I receive many from well-known CFRE gurus but NONE are as useful as yours. Most are content marketing pieces aimed at selling ebooks, Webinars, or expertise. Yours, on the other hand, have one simple goal — empowering people to raise money for causes they are passionate about.”Rachel Ramjattan
Special Projects Coordinator
Catholic Charities of the Archdiocese of Miami, Inc.
Do you want to have a failsafe system for your organization’s fundraising success? Pamela Grow is the publisher of The Grow Report, the author of Simple Development Systems, and the founder of Basics & More™ fundraising fundamentals ecourses. Created to provide time-pressed nonprofit professionals with fundraising training that works with their busy schedules, Basics & More™ has delivered instruction to nearly 5,000 nonprofit organizations. Pam has been helping small non-profits raise dramatically more money for over 16 years, and was named one of the 50 Most Influential Fundraisers by Civil Society magazine, and one of the 40 Most Effective Fundraising Consultants by The Michael Chatman Giving Show.
Joe Garecht is a non-profit consultant, author and speaker focused on helping organizations raise the money they need to thrive.
He is the founder of The Fundraising Authority, and has helped thousands of non-profit organizations raise more money through his work as a Development Director, Executive Director, consultant and adviser.
Joe is the author of The Non-Profit Fundraising Formula and The Silent Auction Handbook, and has also created extensive fundraising courses for non-profits of all sizes including Supercharge Your Fundraising, How to Find New Major Donors and Get Them to Give to Your Non-Profit, and Mastering Online Fundraising.
A graduate of Rutgers University, Joe and his family reside in Philadelphia.
“Last week, I received my first $100,000 gift. I have such great stories to tell about the good work we do. It’s easy to be passionate when you’re doing what you love.I do not have any staff and my board has set a goal for me of $1 million by December 31, 2014. I really received the reigns of the foundation in late October. Since then, I have raised nearly $325,000. My annual appeal was very successful.
Using your book, webinars, classes, etc. I am moving forward nicely!
As your emails always say, Yes, you have my back!”
Teri Donaldson, Executive Director, The Futures Foundation
Not enough hours in the day? Relax. We’ve got you covered. With Basics & More™ fundraising fundamentals ecourses, you’ll be integrating training into your daily schedule in a thoughtful, methodical way that creates real change.
Basics & More™ eCourses have provided stellar training to nearly 5,000 nonprofit professionals on topics including gratitude and stewardship (Power of Thank You), direct mail fundraising, monthly giving, nonprofit storytelling, online fundraising, foundation fundraising, major gift fundraising, writing your fundraising case for support, and more. Often imitated but never duplicated, Basics & More™ are the leaders in the industry because they work.
You’ll be thrilled to know there are live webinars you need to arrange your busy schedule around. All podcasts and recorded trainings are available on demand. And, once you register, the materials are yours to keep, to re-use when you need a refresher, or to share with a new volunteer or staff member. So even if you can’t go through all of the class materials right now, you can read and listen at your leisure. There are no tests or quizzes, only solid information that you can review whenever you are ready. Read about how one participant fit a Basics & More™ course into her busy schedule by clicking here.
Studies have shown that approximately 5% of conference attendees actually act on what they’ve learned. Based on fundraising best practices and the latest research in brain science behavior, Basics & More™ fundraising fundamentals eCourses have been created to guide your entire organization incrementally towards implementing positive change.
When you enroll in a Basics & More™ eCourse, every Monday morning, you’ll receive (via email) comprehensive guides, worksheets, recorded podcasts and webinars, covering the topic of the week that you can read on your computer, smartphone, tablet or e-reader, or print out to read at your convenience. Each guide contains 10-30 pages and presents everything you need to know to grow your organization’s fundraising.
All participants in this course have direct email access for questions about the course materials and how they apply to your non-profit. Ask one question or one hundred questions… we’re here to help your organization succeed. You’ll also be included in a private ‘members only’ Facebook group, the ideal opportunity to bounce ideas or questions off your colleagues.
Your success is my ultimate goal. If, for any reason, you are dissatisfied with this course, we offer a full 100% no-questions-asked, 30-day money-back guarantee.
“Simple Development Systems is AMAZING. I am so glad we signed up for it — it has been an incredible support for me and our Development Associate. We don’t have a senior development person — it’s just me on top of being executive director, and your program has had JUST the right approach for us. I feel like we are doing things more effectively and efficiently — the webinars, resources, newsletters/emails, it has all been terrific. I am recommending it to other folks right and left!”
Julia R. Wilson, Executive Director, OneJustice
Are you a consultant to nonprofit organizations? If your clients or subscribers could benefit from training in fundraising fundamentals, you might want to consider becoming a valued Affiliate for the Basics & More eCourses.
Since 2010, Basics & More™ fundraising fundamentals eCourses* have helped thousands of nonprofit organizations all over the world grow their funding exponentially. Basics & More™ trainings have included:
- nonprofit storytelling
- stewardship (Power of Thank You)
- nonprofit communications, including direct mail, money-making newsletters, email marketing and more
- board fundraising
- major gift fundraising
- foundation grants
- fundraising planning and developing a case for support
- creating your organization’s culture of philanthropy, and more
Courses are priced at under $100, and enrollment includes up to eight team members. Many of your peers are using Basics & More™ trainings to bring everyone on board.
Our referral program is one of the most generous in the industry. For every Basics & More™ enrollment, you’ll receive a 40% commission. Click here to sign up.